I am sharing blogging resources that made my blogging journey easier with a special emphasis on the resources that helped me promote the website and get traffic.
What started as a personal journey is now part of my mission so, attracting traffic has become necessary.
I don’t know coding, but I am trying to learn and get better at it. Basically, this article is from a coding illiterate person trying to set-up a website and get it on the map so, I am hoping my experience will help anyone else in the same boat.
As for the more technical parts, I will redirect you to articles that are more informative. I don’t have the technical know-how and I wouldn’t want to misguide you.
Blogging has been wonderful for my mental health and self-confidence. Honestly, it has considerably improved the quality of my life.
Having said that, it has also been a struggle. Once I got comfortable with sharing my pain, I wanted to reach a wider audience in the hopes of having my writing resonate with someone who really needs it.
Turns out, that’s not the easiest thing to do! The two things I found the most intimidating about blogging – setting up the website and promotion, and I wasn’t wrong!
Some of the readers messaged me to ask if setting up had really been that hard. Now, see I need to clarify something. The process of owning a website and getting it live wasn’t hard. By ‘setting up’, I had meant the appearance and the arrangement of the website.
‘Setting up’ process was really easy. You simply need to follow the steps-
Choose & Buy a Domain Name
Set-up the website
Okay, let’s go into the nitty gritty now!
The Domain Name
It all starts with the name and it takes time to pick one.
The name of your website is basically its identity and the first thing a visitor learns about it. So, make sure it instantly gives an idea of the subjects explored on the website.
It should also be something unique to your brand!
Now, the problem you might face in this endeavor will be finding a name that isn’t already taken. There is a website on every subject in the world due to which most names are already taken.
It took me an entire week to choose a name that made me happy.
Next, you buy the domain name from domain name registrars like godaddy.com
At this point, I will recommend that instead of buying the domain name separately, you buy it as part of your web hosting plan.
A web host provides you everything you need to make your website accessible on the world wide web.
There are a number of them. I am not exactly qualified to comment on each and every one of them so, I found you an article exploring the top 10 web hosts in 2018!
I chose to buy BlueHost. It is the #1 web host. I bought BlueHost for specific reasons –
1. Every article I read at the time informed me that it is the #1 web host out there. That’s still true and a simple google search will show you that!
2. It’s the cheapest one.
3. The domain name can be bought as part of the plan.
4. It is user-friendly even for a newbie with little to no knowledge of website creation and maneuvering. It was a matter of simply following the instructions.
Once you’re set with the hosting plan and domain name, you need to pick a blogging platform.
Again, there are a ton of options out there! This article explores all of them. (I seem to be redirecting you to other articles, but while I am all for sharing my experience, I don’t want to advise you about something I’m not an expert at!)
I chose to stick to wordpress.org because it is believed to be the best one.
After a thorough exploring of all blogger groups, I realized that most of the bloggers use WordPress and they are all happy with their experience.
It was a fairly easy decision to make. I didn’t really agonize over this one!
The theme of the website is a choice you need to be very careful with; the design and appearance of the website give us the MOST trouble.
Unless you know coding, you need to pick a theme that accommodates all your wishes without breaking the bank. Another option is to customize the website, and if you have a very specific look in your head then, you should definitely hire someone to create your website for you.
I made a mistake with the theme I bought the first time around. The look was simply not up to the mark so, I bought a new theme a couple months back.
The theme I am currently using is Authentic by Code Supply. I love this theme and it has so many options that I’ve not even explored yet.
Before you make a decision, explore themeforest.net thoroughly!
You need to have a blogging resource for your graphics.
I chose canva.com and so far, it’s all good. I have not needed anything that Canva couldn’t give me so, I highly recommend you setup an account with canva.com. Also, it’s absolutely free and user-friendly!
Every blogger needs beautiful pictures to go along with his/her awesome blog posts. Unless you are really savvy with a camera or have someone always available to take pictures, you might need a little help in this area.
You can’t randomly pick pictures from the web. Using pictures legally is very important or you’ll get your ass sued! I am sure you don’t want that!
Not to worry, we have stock images that are free to use and they’re all beyond beautiful. I am not great with a camera so for me websites like unsplash.com, Pixabay, Shutterstock, IStock are really useful.
Unless you’re creating a website on a subject that hasn’t been explored yet, you’ll be competing with hundreds and thousands of other websites for traffic.
It doesn’t mean that there isn’t space for you, ofcourse there is! You’ll add a voice to the discussion that will be uniquely yours, but as a newbie blogger who hasn’t yet established himself as an expert, you might not do so well in terms of site visits.
I almost lost hope with the traffic I was getting during the initial months, but it all changed when I bought Melyssa Griffin’s Pinfinite Growth course.
I CANNOT RECOMMEND THIS ENOUGH! Don’t waste your time struggling, this is one investment I recommend you make. It will completely change the game for you.
If you start with a course as soon as you launch the blog, you won’t waste months with minimal traffic. This will free up mental space for other growth avenues.
Now, I am assuming that you are blogging not just for personal reasons and that you don’t already have millions of social media followers.
I was completely new to the social media game so, I didn’t have much of a following even 4-5 months later so, this course really saved my blog from getting lost in the oblivion.
Also, the course gets you access to a Facebook community where you can get pretty much all your promotion queries resolved with no fuss at all. The moderators are prompt with their resolutions – something I’ve come to appreciate a great deal.
The change in traffic wasn’t a small one. My traffic increased to 10x more than what it was before I applied the tactics shared in the course. Next, I intend to invest in the List surge course by Melyssa!
Another thing to note is that Melyssa offers a 30-day money back guarantee!
Tailwind – Another Life-saver!
Ok, if Pinterest becomes your main traffic driver, you don’t want to miss a single day of pinning. TRUST ME! I have experimented with everything so far as Pinterest is concerned and, you want to be very consistent with your pinning.
Now, this means that you need to make time to pin which isn’t just a quick task. Pinning means creating graphics, writing descriptions, choosing keywords and hashtags, and assigning boards.
There are rules against spamming so you’ve to be careful to not repeat the same pins over and over again. This is where Tailwind swoops in to save the day!
If you end up taking the Pinfinite course, you’ll see why it is so essential, but let me try to share my own reasons for it.
I balance multiple things with my blog which means that time management is of the utmost importance. When I am writing, I need to keep going so that the thought process doesn’t get disrupted, but Pinterest has to be done DAILY!
So, I like to plan out my pins at the start of the week.
I may not have written a blog post yet, but I plan it and I create its graphics (pins) accordingly. Every Sunday, my pins for the coming week get done first thing in the morning then, I am free to focus on my writing.
I am so grateful for this little piece of technology, I could weep! It has made a world of difference to my blogging and my writing.
If pinning every day might eat into your schedule, Tailwind is something you should explore. They also offer a free trial so, you can try the ease of use before investing money into it.
Oh, yes! Leadpages is awesome. It is an online service that makes it possible for you to collect email subscribers on your website.
The amount of options is crazy. Again, I used a bunch of other services before I settled with Leadpages. I fell in love with it during the trial period, and I have bought the upgraded plan now.
I won’t do any sales pitch for this because once you take a look at the available templates, you’ll be in love!
It has a template for everything – leadbox, landing pages, webinars- you name it, they got it! Also, all the templates are super customizable! Feel free to stamp your brand’s personality all over it with a few quick moves!
I use LeadPages in combination with MailChimp as LeadPages doesn’t allow you to send out regular emails. The reason I picked Mailchimp was that it’s free to use for the first 2000 subscribers. It is also extremely user-friendly.
The pricing is competitive so, it is an option worth exploring after you’ve reached your 2000 limit.
The World Wide Web!
While Melyssa Griffin teaches you to use the power of Pinterest to drive a ton of traffic to your blog, you have got to learn SEO as well. Pinterest cannot be your only source of blog traffic so, you must learn about other sources as well.
SEO – Search Engine Optimisation is necessary for you to turn your website into a possible option Google would consider when answering the millions of questions it gets asked by its millions of user.
You notice my emphasis on the MILLIONS! I do that because I want you to understand what the knowledge of SEO could do for you!
Once you start getting regular traffic from Google, there will be no stopping you. Honestly, it is something I am still learning. I get a little bit of traffic from Google, but it’s not enough. My SEO game is not great, but I plan on improving.
So, I recommend you exhaustively explore websites like https://neilpatel.com, https://moz.com/learn/seo, or just google it.
There are a ton of free tools available. Youtube videos can guide you through every step so make the most of these free resources and learn as much as you can.
I hope this article helps and gets more of you to start blogging. It is one of the best tools to help you further your self-development game!
When we start advising others, we’re compelled to raise our own standards and practice what we preach. I am so grateful for my blog, and I am sure you’ll feel the same way once you start.